coffee hours at Stevens 470

Our monthly coffee hours are free and open to the business community. Each month we present information on current marketing communication and web development topics. Join us for coffee, a light breakfast, information, ideas and the opportunity to ask questions. Seating is limited, so please register early.

The Growing Role of Mobile Marketing

Learn about new trends in mobile and why consumers love it. 
February 14, 2012 | 8:30 - 10:00am | Stevens 470

The 2011 holiday shopping season gave further evidence that we have embraced online shopping, not just with our desktop computers, but also with our mobile devices like smart phones and tablets. The growing sophistication and adaptation of mobile devices requires us to review mobile marketing as part of our overall marketing strategies.

Join us as we discuss current trends in mobile marketing and the new technologies available for reaching the growing mobile audience.

• growth of mobile
• rising use of smartphones and tablets
• how people are using mobile
• mobile technology available
• what should you offer on mobile
• social media and mobile
• mobile security