January Coffee Hour at the Studio
At our recent Coffee Hour "New Year's Resolutions for Your Website" we had the opportunity to review a website in depth and discuss specific changes to make it stronger. The website has a lot of great content, but the design was limiting the information site visitors saw immediately. As a first introduction to the company some important info was missing. We reviewed the homepage and talked about ways that it could easily showcase their many products and services and quickly send visitors further into the site. We also talked about the need to maximize the role our websites play in our business and monitor how well they are doing using easy and free web analytics tools. Managing our online presence is an ongoing job!